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Areas Urbanism & territory, Tourism and Economic activities Handicraft, trade and markets

Applications now accepted for stands at Christmas market

foto 2020 casetesThe Formentera Commerce Department reports that applications will be accepted from today from individuals who wish to participate as vendors in the 2020-21 Mercat Nadalenc (Christmas Market). The deadline for submissions —which can be sent to the Citizen Information Office (OAC) or the office’s online platform, OVAC— is 23 November.

This year’s Mercat Nadalenc will include no more than six shacks devoted to retail: five will go to trades- or craftspeople who live and work on Formentera in winter, and the sixth will be shared by local NGOs. The market runs from 3 December to 5 January 2021, inclusive, and takes place at Sant Francesc’s Plaça de la Constitució.

Vendors will be picked in a drawing among individuals who submitted their application on time and met the required conditions will be held in the presence of the municipal clerk.

The provisional bylaws underpinning the Christmas market and associated vendor application was posted to the regional employment office website today, 17 November.

17 November 2020
Communications Department
Consell de Formentera

Nine students begin training as youth leisure supervisors

foto 2020 curs formacioNine students will take part in a training course organised by the Formentera Entrepreneurism Department to prepare 16- to 29-year-old participants for employment as leisure supervisors.

Students will sign apprenticeship contracts and receive six months of additional on-the-job training in Consell de Formentera-run leisure centres.

Deputy Consell president and chief of the entrepreneurism office Ana Juan extended her welcome to participants and highlighted hopes the training would give a leg-up to individuals currently joining the local labour force.

Instructional costs and recrutement of the course director are funded by the vocational training and employment wing of the Balearic Employment Agency (SOIB) as part of a programme to make youth and adolescent recreational programmes more dynamic. A cross-cutting pedagogical approach means students will also finish the course with A2-level English accreditation.

13 November 2020
Communications Department
Consell de Formentera

At World Travel Market, Formentera plays on island’s open spaces as source of competitive edge in Covid crisis

foto 2020 flamencosThe Formentera Tourism Department reports that London’s World Travel Market will end its three-day run today after the public health situation forced organisers to take the 2020 edition of the travel expo online.

Some twenty meetings took place 9–11 November between the Consell’s tourism marketing department and highly segmented travel agencies and online platforms, with department chief Carlos Bernús highlighting Formentera’s focus on off-season travellers as a means to complement the summer season.

Formentera’s representatives fielded a steady stream of questions concerning the creation of safe corridors ahead of the coming season, and they held up the island’s vast array of low-traffic open spaces as “a potential competitive edge while the public health crisis continues”, said Bernús.

At the fore of Formentera’s 2021 marketing operations is the effort to draw travellers from England, Germany, Italy and mainland Spain, with local reps nurturing additional contacts in places like the United States, Canada and Australia with an eye to future seasons.

Formentera’s representatives were keen to emphasise perks of off-season travel to the island and underlined a sprawling offering of culture, sport and the outdoors, including birdwatchers’ trails. Another key part of the pitch involved the island’s commitment to sustainability —in tourism, for the economy and for society at large— with reps talking up the formentera.eco scheme to regulate incoming vehicles and the Save Posidonia Project.

11 November 2020
Communications Department
Consell de Formentera

Formentera takes message of sustainability to World Travel Market’s online 2020 edition

foto 2020 salinesThe Formentera Department of Tourism reports that from 9 to 11 November the island will participate in London’s World Travel Market, traditionally a face-to-face expo that will be staged online in light of the public health situation.

The kick-off is set for Monday 9 November, when each of the four Balearic islands will share a video spotlighting their destination. According to marketing chief Carlos Bernús, Formentera’s clip situates the island on the world map, underscoring its rich scenic beauty —apt not just for beachbumming, but for sport, natural discovery and bird-watching routes too— history and homespun tradition.

Bernús said the virtual expo would find Formentera’s tourism team engaging in interviews and meetings with travel agencies, tour operators, press and even garden-variety travelers with an interest in the island. “We’ll be driving home all the perks of off-season travel to Formentera and our brimming calendar of cultural and sporting functions”, indicated the director.

Other points of focus will be Formentera’s commitment to tourist, economic and social sustainability, with local representatives holding up formentera.eco as an example. The island’s tourism reps will also hone in on Formentera’s wealth of low-traffic open spaces — likely a competitive edge amid  ongoing concern around the Covid-19 crisis.

5 November 2020
Department of Communications
Consell de Formentera

Consell offers training to help Formentera merchants enchance digital mettle

cartell 2020 capsules formativesThe Formentera Department of Commerce announces the start of ‘Càpsules formatives virtuals’ — a programme of online courses designed to help local business owners expand their portfolio of digital competences. The classes form part of a battery of initiatives developed in coordination with Formentera shopowners and cofinanced by the Consell and Govern balear (the former will fork out four thousand euros, the latter ten thousand) under this September’s “Open Sky” agreement.

Commerce councillor Ana Juan said the measure was just one of several Consell initiatives seeking to offer island businesses resources to navigate the Covid-19 crisis. “We want Formentera businesses to stay competitive and hope this training gives them the tools to take the spirit of Formentera online. “Formentera is committed to hometown commerce”, affirmed the councillor, “and now more than ever”.

The “training capsules” comprise six two-hour sessions of beginners’ and intermediate-level training and run Tuesday 10 November to 15 December.

Business owners interested in taking part can contact the commerce office by email (mercats@conselldeformentera.cat) or telephone (971.32.12.71 ext. 2).

Courses cover the following fields:

Making a go at online sales
-Tuesday 10 November, 5.00pm–7.00pm
Geolocalising your business
-Tuesday 17 November, 5.00pm–7.00pm
Selling on social media: Facebook & Instagram
-Tuesday 24 November, 5.00pm–7.00pm

Selling on WhatsApp business
-Tuesday 1 December, 5.00pm–7.00pm
Raffles, drawings and contests on Instagram & Facebook
-Wednesday 9 December, 5.00pm–7.00pm
Shaping a digital marketing strategy for your business
-Tuesday 15 December, 5.00pm–7.00pm

4 November 2020
Department of Communications
Consell de Formentera

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